Brokerage
T&S Hotel Advisors are specialists offering hotel brokerage services, and act as intermediaries between hotel sellers, buyers, and/or investors assisting in the purchase and sales of hotels on behalf of buyers and sellers nationwide.
Some of our hotel brokerage and marketing services include:
Advertising and Marketing: Once a hotel is listed to be sold, we create an individual and customized marketing campaign for the hotel and promote the sale in a variety of ways. We will draft the advertisement and emphasize the details that are important to the owner, describe the location, size, number of rooms, amenities, financial performance, and other unique characteristics of the property. T&S Hotel Advisors take a personalized approach with each property by exposing listings on 3rd-party marketplace websites, with the owner’s explicit permission to advertise on what they feel the property will benefit from. We engage with our large network of qualified buyers by cold-calling, emailing, and diligently following up with potential investors. Our goal is to use all avenues to create and develop interest in the property.
Identifying the Target Buyer Pool: Most importantly, T&S Hotel Advisors serve as a conduit for selling the hotel. We leverage our extensive network of buyers which include individual investors, hotel management companies, and institutional investors, and we are actively acquiring new buyers every day. Identifying a buyer can be a challenge, but with our connections and contacts we can help, if the structure and story are presented appropriately.
Expert Negotiation Support: At T&S Hotel Advisors we set the terms of sale through our key role in the negotiation process. This can cover a range of issues, from price to due diligence, and a host of other implied items. This aspect is critical to our clients’ clients because it streamlines buyer/seller negotiation and provides an added support to the sales process.
Confidentiality Management: We ensure that confidentiality is maintained throughout the process and will identify confidentiality concerns when they occur. This is particularly important in the hotel industry, because sensitive financial and operating information is often involved in the sale, as are guests and personnel. We at T&S Hotel Advisors take this concern seriously and go above and beyond to protect the confidentiality of the sale.
Personalized Sales Materials: T&S Hotel Advisors creates a personally-customized package of professional sales materials including brochures, virtual tours, financial summaries, video tours, websites, and other elements that properly display the unique characteristics of the hotel, clearly and efficiently communicating the value proposition to the buyer.
Online Presence: In today’s digital world an online presence is an important component in promoting hotels. We work hard to promote the properties we market by using websites, listing services, and social media, which allows us to target a larger audience. We make keen use of online streaming services and customize photography and videography for each listing. This becomes a great asset for selling hotels to local, national, and international buyers.
Experts in the Hotel Business: T&S Hotel Advisors are experts in the hospitality industry. This enables us to succinctly communicate the value of the asset, interpret the marketplace for those unfamiliar with it, and answer any questions that arise.
Coordinating Due Diligence: Once a buyer has expressed interest, T&S Hotel Advisors will coordinate the due diligence process – providing the keys to access all documentation and scheduling property inspections, to ensure the buyer understands how the hotel runs its day-to-day operations, and how and when this generates cash for the owners.
Closing: T&S Hotel Advisors team up with legal and financial professionals to smoothly navigate the closing of every sale, facilitating communications to ensure the completion of all paperwork, contracts, and other requirements necessary to finalize the deal.
The team at T&S Hotel Advisors puts your property in the forefront of as many prospective buyers as possible, manages the sales process, and delivers a result that’s mutually beneficial to the buyer and seller.
